While internet marketing has made a huge impact over the last decade, print media advertising is still a valuable tool. This is why, as a marketing company, we believe businesses should create marketing plans that contain a media mix. A media mix is the combination of communication channels your business can use to meet its marketing goals. These…
DIGITAL MARKETING SEMINAR: Fast-paced 60-minute seminar that will show you how to ignite your company’s digital marketing strategy! The Shelby County Chamber of Commerce would like to invite you to a special chamber seminar presented by Courtside Marketing, a local digital marketing agency specializing in helping small to medium sized businesses. DATE: Tuesday, September 25th…
Do you ever go to an event or trade show and come back with a sack full of pens, water bottles, chip clips, chapstick, hand sanitizers and all sorts of good stuff? To you it’s new items for your purse, car, or desk drawer but to a business it’s cost-effective marketing. The gift of promotional…
As a business, it’s already hard enough to reach potential and current customers on social media sites. With the new Facebook updates, it’s going to get even harder! Organic reach will continue on its downward trend. What is important now more then ever is great content along with boosting your best posts! There are 3…
Facebook is constantly rolling out new features with its platform. Most recently, Facebook introduced WorkPlace which is essentially a safer, more user-friendly Craigslist option for users. But one feature that Facebook rolled out at the end of 2015, and from everything we’ve seen have kept under wraps for the time being, is their new professional…
Social Media today has become an absolute necessity for every business. It’s amazing how that’s transpired over the last five or so years, right? For businesses alike, social media is now a be all for staying in touch with customers, and reaching out to potential consumers. However, a problem that many, especially small and medium-sized, business…
Facebook is constantly changing, adding and subtracting little features here and there, usually to the untrained eye. It’s not until you “Google” a certain feature in Facebook that you actually find out if it’s still there or has been deleted altogether. Facebook of course, doing their due diligence on letting consumers know about these things.…
We’ve previously went in-depth on tips for posting on Facebook for small businesses, but today the focus is going to be on how to post on Twitter. While both of these platforms are crucial for businesses wanting to connect with current and prospective customers, it’s important to know that creating posts is far different between…
Facebook’s constant evolution can make reaching your ideal consumers, on the world’s most popular social channel, an increasingly difficult task. As Facebook’s “Boosted Post” option seems to be the only viable means of reaching your consumers, it’s made it even more difficult for small businesses to do so. And as the saying goes, money doesn’t…